Kimberly Yánez

Victoria BC, Canada

Skills

• Journalism
• Copywriting
• Copyediting
• SEO
• Blogging
• Marketing
• Social Media

Software and Platforms

• WordPress
• Microsoft Office
• Google Docs
• Photoshop
• Mailchimp
• Social Media

Writing skills

• Press releases
• Social media posts
• B2B articles
• B2C articles
• Newsletters
• New articles
• Website copies
• Reviews

Contact

Communications Specialist

I am a Venezuelan Communications Specialist living in Canada with over 10 years of experience in media. Proven track record of expertise in creating compelling content for diverse audiences and in different formats. Demonstrated work in various capacities, including beat journalism, IT content writing and editing, copywriting for product promotion, account management for branding, and implementing SEO and social media content strategies in blogging.

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Education

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Work experience

Course Instructor

Oxford School for the Future of Journalism and Harbinger’s Magazine.

London, England, United Kingdom

From September 2023 – Present

• Instructor of The Essential Course of Journalism and the Digital Marketing Course

Freelance B2C and B2B Copywriter

InvGate, Buenos Aires, Argentina

From January 2023 – Present

• Recaps/reviews of their IT podcast Ticket Volume.
• Articles about SaaS and ITSM.
• Contribute with compelling copies for the promotion of their products.

IT Content Writer and Editor

InvGate, Buenos Aires, Argentina

From June 2022 to September 2022

• Wrote PR articles and IT-related articles.
• Edited content for social media, website, and blog.
• Created communication strategies and copies for LinkedIn.

Account Manager

Planeta De Redes, Valencia, Venezuela

From December 2021 to May 2022

• Managed a team in charge of the branding of multiple clients.
• Conceptualized social media campaigns.
• Wrote website copies for the company and its clients.

Social Media Coordinator

Taste Before You Waste

From September 2019 to March 2020

• Managed social media.                                            
• Participated in meetings and helped create new practices.
• Designed social media posts.

Blogger/Ghost Writer

786.Marketing Agency Corp, Miami, Florida

From March 2018 to July 2018

• Wrote articles in English and Spanish for clients’ blogs.
• Built the SEO strategy for blog posts.
• Designed social media content strategy for blog posts.

Journalist and Editor

Editorial Nuevo Dia C.A, Falcón, Venezuela

From June 2017 to May 2018

• Reported crime news.
• Covered electoral events and protests.
• Assigned to report community issues amid the Venezuelan crisis.

Web Journalist

Radio World Trade Center Valencia, Carabobo, Venezuela

February 2016 to February 2017

• Covered events at the World Trade Centre for the news website.
• Reviewed interviews for the radio station.
• Wrote articles about special shows and economics.

Columnist

Editorial Contrapunto de Venezuela, C.A., Caracas, Venezuela

August 2015 to January 2016

• Wrote opinion pieces on Venezuela’s political crisis from a student perspective.

Blogger and Journalist

FUNCAMAMA, Valencia, Venezuela

From May 2015 to December 2015

• Built blog and SEO strategy.
• Wrote articles of testimonials for the blog.
• Wrote press releases.

Journalist Intern

Editorial Notitarde, C.A., Valencia, Venezuela

September 2014 to March 2015

• Reported community issues in El Pueblo en la Redacción.
• Assisted the Economics Editor.
• Provided assistance to other journalists in the newsroom.

Radio Producer

Lagarto FM, Valencia, Venezuela

June 2013 to June 2014

• Produced the show “Pantone Radio”.
• Managed budgets for advertising guidelines of the radio program.
• Conducted interviews and prepared ideas for the script.

Writer and Editor

“Turismo y Recreación 360° Magazine” Grupo Empresarial Chamos C.A., Valencia Venezuela

April 2013 to January 2014

• Designed the content strategy for every issue.
• Edited articles.
• Wrote articles about Venezuelan literature.

Radio Producer

Union Radio, Valencia, Venezuela

February 2012 – October 2012

• Produced the show “Agenda Éxitos Valencia”.
• Scriptwriting.
• Scheduled interviews and developed program ideas for the script.